3 hot email companies you should follow

3 hot email companies you should follow

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Even if you have an ESP that you love, it doesn't hurt to know what others are doing in the space. Our expert weighs in on a few players to watch.

Featured Articles

The marketing opportunity that U.S. retailers are missing

Video
Mallory Russell

Although retailers usually dominate the holiday season, they missed out on the branded video front last month. Learn where they fell short.

How to not ruin relationships with content creators

Media Planning & Buying
Dan Toth

If an agency is smart, it will act as the steward between the brand and the influencer. Check out this case study, and learn from this brand's big mistake.

The industry's take on programmatic

Media Planning & Buying
Keith Lorizio

Take a look at how this hot marketing trend got here, what it means for the industry, and what's to come, according to a recent survey.

The next great evolution of social media marketing

Industry Insider
Doug Busk

Social is losing its spice among marketers, but it's about to be given some new fire. Discover the 2.0 version of this marketing discipline.

How your company can make changes without sacrificing results

Media Planning & Buying
Erika Weinstein

Companies must constantly adjust to their environments to stay competitive or risk becoming out-of-date. Check out how to effectively adapt.

3 ways to best use your homepage real estate

5 easy tips to craft a stellar pitch

The tangible ROI of doing good with your brand

15 of the most impressive ad campaigns from 2014

8 benefits of a homegrown affiliate marketing program

Blog PostsiMedia Connection Blog

3 things every marketer needs to know about Apple Pay, PayPal, and other electronic payment platforms

tl;dr -Todays marketers (not just those in e-commerce) need to realize that ease of payment is going to play an increasingly...

The Stratospheric Rise of Programmatic Advertising [Infographic]

In the age of data activation and marketing automation, programmatic has become one of the fastest growing sectors in advertising....

"Dear Kitten, Regarding the Big Game"

They're back! The wise, smooth-voiced cat with the young orange padawan. In the latest installment, cat tells kitten all about a...

The Art of Marketing a Tech Business

People who are involved in a highly technical field often experience difficulties selling to the average person. To promote...

Technology, Progression, and Adaptation: Is Your Business Poised for Success?

The past couple years have been tough for some of the nations leading retailers. From the Target and Home Depot breaches that...

Five Tech Trends Disrupting Data-Driven Marketing in 2015

Every January at 140 Proof, we share the hottest tech trends for the year. What are the watchwords to look for in 2015? Here's the...

A Look Back at 44 Years of Email

Weve seen plenty of changes over the past 44 years, and one of the most significant changes is how email has become a staple in...

3 Steps To Sell Better Through Your Website

Every business website is geared to drive the visitor towards one objective -- this could either be gathering information about...

Native advertising is a high-end custom market

When I first heard the term Native Advertising, it was from a professional peer at an Aboriginal radio station in Toronto. I kid...

5 Reasons Your Employees Need to Get a Life

When I ask potential new hires what theyre looking for from their next job, Im amazed when they respond, work/life balance....

How to Stand Out When Everyone Claims to be Unique

I recently attended a client meeting and the topic we were discussing centered on their brand and value proposition. Within a few...

The Fusion of Personalization and Automation is Eliminating the Ask in Customer Engagement

Although the newness of Siri has long worn off, she still manages to have a strong following. When you know you need something but...

Four Marketing Tips That Can Help Ensure Your Networking Event is a Success

Networking events offer a number of benefits to business owners and staff. Not only can they help you to meet new people that you...

Six Tips to Update Your Cart Recovery Campaigns in 2015

Now that the busy holiday season has passed and the new year has arrived, its a great time to consider refreshing triggered...

Data and Dynamic Pricing – A New Age in Digital Retail

Amazon has been at the center of the digital retailing universe for some time now. But it hasnt always been this way, and wont be...

2 industries marketers needs to imitate

In a world where marketing touches a long list of devices, email, various platforms, and manages messaging from multiple business...