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2016 October Breakthrough Sponsors

8-Point Arc

8-Point Arc

There are billions of pieces of content competing for your customer's attention every day. 8-Point Arc helps you publish content with purpose and stand out. Our software scores your content and your competitor's content, measures how you're performing, identifies opportunities for you to stand out and then lets you test your content before publishing. That way you can be sure that every piece of content you produce is strategically sound and will perform well.

Coegi

Coegi

Coegi is a managed service, programmatic media company. The name Coegi is Latin for 'to bring together', describing how the company has brought together a best-in-class technology stack and a skilled team to provide marketers with an accessible, collaborative and unified programmatic media partner. Coegi services include advanced programmatic buying across display, video, mobile, native, social and audio channels.

GlobalWideMedia

Global Wide Media

GlobalWide Media is a data-driven digital marketing leader, providing premium media solutions for the world’s leading brands and agencies. Powered by data science, GlobalWide Media connects advertisers with custom audiences through direct response and brand campaigns, activating proprietary and first-party data. With offices in Los Angeles, Westlake Village, Victoria, London, and Hong Kong, GlobalWide Media provides localized expertise for brands globally.

Grapeshot

Grapeshot

Grapeshot is a global privately-owned keyword data provider that provides data to help brands, agencies, trading desks and publishers navigate advertising choice. Grapeshot builds connections for clients and partners using our page crawling algorithm, providing audience and keyword targeting and analytics solutions in open and private programmatic environments. Grapeshot’s core technology and product suite offers a fully customizable, transparent and scalable solution, giving our clients simple, integrated control over brand safe targeting. Grapeshot is integrated with all major programmatic trading marketplaces including AppNexus, MediaMath, Turn, The Trade Desk, AdForm, iPinYou and AOL. Grapeshot receives over 3M QPS, 3T classifications per month, recognizing 100+ languages and deploying standard segments in 30+ languages. Grapeshot has offices in Cambridge, London, New York, Chicago, San Francisco, Singapore and Sydney.

LiveRamp

LiveRamp

LiveRamp offers brands and the companies they work with identity resolution that is integrated throughout the digital ecosystem, and provides the foundation for omnichannel marketing. Our services transform the technology platforms used by our clients into people-based marketing channels that improve the relevancy of marketing, and ultimately allow consumers to better connect with the brands and products they love. LiveRamp is an Acxiom company, delivering privacy-safe solutions to market and honoring the best practices of leading associations including the Digital Advertising Alliance's (DAA) ICON and App Choices programs. For more information, visitwww.LiveRamp.com.

MaxPoint

 MaxPoint

MaxPoint is a marketing technology company that generates hyperlocal intelligence to optimize retail performance. We provide a platform for brands to connect the digital world with the physical world through hyperlocal execution, measurement, and consumer insights.

The company’s proprietary Digital Zip® technology and the MaxPoint Intelligence Platform™ predict the most likely buyers of a specific product at a particular retail location and then execute cross-channel digital marketing programs to reach these buyers. For more information, visit maxpoint.com.

NinthDecimal

 Ninth Decimal

NinthDecimal is the leading omni-channel audience and measurement company, operating at the intersection of the digital and physical worlds. Fortune 500 companies and marquee brands, including American Express, Comcast, Kraft, Microsoft, Starbucks, Target and Toyota, use NinthDecimal’s data to plan, activate and measure campaigns, while gaining deeper insights into their audience and overall business. By bridging online and offline data, NinthDecimal’s pioneering Location Graph platform offers the most precise audience solution to understand today’s consumer and how to engage them throughout the path-to-purchase. Its Location Conversion Index™ (LCI™) is the industry’s first offline attribution solution that goes beyond the click to measure physical-world behavior at the point of purchase, and data partnerships with companies like Acxiom, BlueKai, Datalogix and more provide a comprehensive closed-loop solution. 

RhythmOne

RhythmOne

RhythmOne is an online advertising company that connects digital audiences with brands through premium content across devices. RhythmOne’s mission is to maximize return on spend by providing the most efficient and effective marketplace for digital advertising. Our programmatic advertising solutions span connected devices and leverage all commercial ad formats - including video, rich media, display and native. 

We focus on:
• Maximizing return on spend for advertisers and brands
• Maintaining one of the largest, most brand-safe supply footprints in the industry
• Optimizing publishers' ability to monetize their audiences and content
• Distributing and re-monetizing content assets to an extended audience footprint

Social Native

Social Native

How do you create engaging branded content for your owned social channels? How about content for your paid ads? Finding relevant, engaging, and high-performing content is difficult & expensive.

Social Native is a technology company reinventing how brands create content. Social Native connects brands with content creators to create beautiful, high-performing and cost-effective branded content at scale. With 75 customers and over 14 million creators, Social Native is the fastest growing content marketplace.

ViralGains

ViralGains

ViralGains provides a Video Ad Journey Platform, that engages consumers with relevant brand stories – in the form of video – in the places they favor most.

Proprietary technology fully understands the context of each person, turning every story into a dialogue, creating engaging and authentic connections that powerfully influence brand awareness and motivate purchase decision.

ViralGains is the only platform that maximizes online video views, shares, and conversation in real time while measuring and optimizing on engagement metrics. ViralGains' collaborative technology was designed to help marketers and agencies of all sizes engage viewers in relevant, user-initiated digital environments, making it the first truly consumer-centric video distribution platform. ViralGains was founded in 2012 and is headquartered in Boston’s beautiful Innovation District, with regional offices in New York, Chicago, Detroit and Los Angeles.