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WIRELESS
5 mobile success stories
By Brian Cowley
Take a look at these mobile campaign case studies for Dell, CoverGirl, MINI and more from Ad Infuse's content network. Learn about some of the industry's best practices and what's next on the horizon.
VIDEO
Video opportunities beyond YouTube
By Leah Messinger
There's still only one YouTube, but there are plenty of other original video sites to consider for your next campaign. Explore this guide to find out what sets each one apart.
DEMOGRAPHICS - MULTICULTURAL
10 experts weigh in on marketing to U.S. Hispanics
By Joe Kutchera
In this definitive guide, experts from Ford, Google, eMarketer, AOL Latino and others provide insight on how to reach this growing, lucrative and often misunderstood market online.
More in Focus Features:

PAID SEARCH  |  Wed, 30 Apr 2008
Beware: the search advertising sky is falling
So few consumers seem to engage with search ads. Does this spell doom for this area of the industry?

SEO  |  Mon, 28 Apr 2008
The new SEO: organic search
SEO campaigns need to focus on more than just page optimization. Expand your scope of expertise to keep clients at the top of search results pages.

MEDIA PLANNING & BUYING  |  Wed, 23 Apr 2008
A solution for staffing woes
Take a look at the pros and cons of virtual talent networks, an innovative business model focused on flexibility and freelancers.

AD NETWORKS  |  Mon, 21 Apr 2008
An ad network for every market
It's important for marketers to weigh all available ad network options. Check out this guide to vertical ad networks designed to reach specific audiences.

EMERGING PLATFORMS  |  Wed, 16 Apr 2008
The perks of podcast advertising
Podcasting offers unique marketing opportunities. Take a glimpse at some industry trends, the advertiser mindset and what four diverse marketers expect to see from their investments.

DESKTOP APPS  |  Mon, 14 Apr 2008
Your guide to working with widgets
Widgets are all the rage these days, but what does it all really mean? Here are the widget basics along with some killer examples.

VIDEO  |  Wed, 09 Apr 2008
A rich media wish list
There's a lot going on in rich media, but that doesn't mean big changes are right around the corner. Here are four things that could bring sexy back to the format.

WIRELESS  |  Mon, 07 Apr 2008
What you need to know about interactive TV
Interactive TV is fairly untouched by marketers despite the high levels of engagement offered. Take a look at what makes iTV a marketer's dream.

MEDIA PLANNING & BUYING  |  Wed, 02 Apr 2008
How to break up without burning a bridge
It's important to end relationships with vendors, partners and publishers on a positive note. Sean Cheyney shows you how and why.

PAID SEARCH  |  Mon, 31 Mar 2008
Integrated paid search makes dollars and sense
Find out why paid search will be so active during these uncertain financial times, along with eight essentials for your integrated paid search campaign.