Personal privacy is one of the biggest concerns in today's digital environment. And one of the biggest names in the conversation is Facebook. Social giant Facebook holds consumer information, photos, and more, but what goes on behind closed doors? Whether they are expanding new site features or revamping privacy options, the discussions and responses inside the company will surprise you. Was the introduction of "Newsfeed" an instant hit with members? Does Google+ pose a significant threat? The former chief privacy officer of Facebook, Chris Kelly, speaks with iMedia's Bethany Simpson in an exclusive interview about what it's like on the inside.
0:00 — How will facial recognition software affect marketers?
0:58 — Navigating consumer perspectives about privacy
1:55 — Avoiding backlash
2:09 — Advice for Facebook
3:09 — Stories from the inside
3:57 — Facebook's privacy scorecard
4:18 — How does Google+ compare?
5:04 — Loyal3's unique social media business model
Run time is 6:12
Chris Kelly is a Silicon Valley-based attorney who represents innovative companies on privacy, security, safety and regulatory affairs. Most recently, Kelly was a Democratic candidate for Attorney General of California. As Facebook’s first chief privacy officer, general counsel and head of global public policy, Kelly helped build the company from its college roots to a service for everyone and worked with Attorney Generals in all 50 states to develop effective safeguards protecting children from online sexual predators. Kelly holds a Georgetown BA in Government and Philosophy, a MA in Political Science from Yale and a Harvard JD.