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The Digital Dispatch: Heineken, Ozone Media, and ADARA

The Digital Dispatch: Heineken, Ozone Media, and ADARA iMedia Editors

ADARA announced that Jie Cheng, Ph.D., has joined the company as its chief analytics officer.


AnswerDash announced the results of its inaugural website survey, revealing Comcast.com, IRS.gov, and CenturyLink.com as this year's most frustrating websites for consumers.


Buzztala announced the general availability of its Organic Video Ad Network, which aims to solve the biggest product search problem facing top brands today.


ChoiceStream announced the release of a native advertising product, cs.Native.


Dentsu Aegis, one of the largest multinational media and digital marketing communications companies in the world, has acquired Fetch, a full-service mobile advertising agency.


DXagency, a full-service marketing strategy and engagement firm, has been appointed the Digital Agency of Record for Comcast SportsNet Mid-Atlantic (CSN Mid-Atlantic), an NBC Sports Regional Network.


Siegel+Gale, a global branding firm, announced the results of its fifth annual Global Brand Simplicity Index.


Heineken and Geometry Global have partnered with innovative technology platform HelloBond to "Spark Your Holidays."


HyprMX announced the addition of Joel Chang, formerly of AdColony, as director of business development.


IAB has promoted Anna Bager to senior vice president, mobile and video, to lead the new IAB Digital Video Center of Excellence. IAB also announced the appointment of Lisa Milgram as senior vice president of membership programs; Carl Kalapesi as vice president of industry initiatives; and Virginia Rollet Moore as vice president of events.


Jun Group announced the addition of two key senior executives: Daniel Frisbie as executive vice president of sales and Mishel Alon as director of product.


Kahuna introduced Kahuna RevIQ, a new tool that helps brands maximize sales by telling them exactly when and how to send messages to their customers.


Matomy Media Group announced another strategic advancement in its digital performance-based advertising solution by acquiring European mobile programmatic advertising platform, MobFox, for a total consideration of $17.6 million.


Ozone Media, a global advertising technology provider, announced it has appointed Raj Beri as chief operating officer (COO).


PJA Advertising + Marketing announced that Daniel Grace will lead the San Francisco office as SVP, managing director.


PlaceIQ announced the addition of Nadya Kohl as SVP of business development.


Semcasting, Inc. has acquired The Marketing-Grid, a mid-market database marketing agency serving verticals in regional banking, real estate, retail and energy services.


Sizmek, the open ad management company for advertisers, agencies, and publishers worldwide, launched a self-serve toolset for building and distributing rich media ads across major social properties on any device.


SoundHound announced its partnership with premier cognac spirit brand, Grand Marnier, to bring the "DNA of Music" to SoundHound users.


SS+K partner and chief creative officer Bobby Hershfield announced that Anthony DeBery was hired as head of creative services for the 60+ person agency.


The CHR Group, a New York-based integrated marketing services holding company, has hired Camille Popplewell to lead the company's digital client experience department through its EmeryMartin business unit.


Womensforum.com, a longtime leader in the online women's lifestyle space, has teamed up with JW Player to upgrade its WomensForumTV platform with a host of first-to-market benefits.


Editor's note: This column publishes twice per month, and we are always looking for industry announcements, so please email them to [email protected].

iMedia Communications, Inc. is a trade publisher and event producer serving interactive media and marketing industries. The company was founded in September of 2001 and is a subsidiary of Comexposium USA.  ...

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