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3 fundamentals for fixing dysfunctional agency-partner relationships

3 fundamentals for fixing dysfunctional agency-partner relationships iMedia Editors

Joshua Palau, Sr. Director, Global Partnerships at Johnson & Johnson, speaks to iMedia about two major warning signs that your agency and its partners are not playing nice, along with practical steps for repairing frayed collaborations.

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Article written and video edited by media production supervisor David Zaleski.

iMedia Communications, Inc. is a trade publisher and event producer serving interactive media and marketing industries. The company was founded in September of 2001 and is a subsidiary of Comexposium USA.  ...

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