Surviving Retail: Evolve or Dissolve

In the midst of media reports about an impending “Retail Apocalypse,” and many traditional retailers announcing closures, Liz McConomy Marketing Director of SweetIQ, offers marketers a fresh perspective on how to “future-proof” their Omni-Channel and Local strategies with sustainable practices geared towards generating valuable data, increasing in-store traffic and overall revenue.

Learn more about the iMedia Agency Summit 2017.