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iMedia on location: 11 surprising highlights from SXSW

iMedia on location: 11 surprising highlights from SXSW Bethany Simpson


11 surprising highlights from SXSW 2014



The iMedia team went inside this year's SXSW to bring marketers the inside scoop. Here's what you need to know.



1. SXSW hot topic: 4 trends disrupting marketing strategies



2. 10 weird wearables you need to know



3. Shocking study on UGC announced at SXSW



4. SXSW hot topic: Can digital agencies become AORs?



5. Kiiping up with Brian Wong @ SXSW



6. The most powerful driver of innovation



7. Why wearables were the star of SXSW 2014



8. Social media accountability a hot SXSW topic



9. SXSW startup energy shifts from social to content and wearables



10. SXSW insider: Kenyata Martin at Shell Oil Company



11. Reflections on SXSW 2014

Bethany has worked with Fortune-1000 executives for 8 years. From 2007 to 2011 she served as director of content development for the Leadership Network, a private online community for C-Level leaders of Fortune-1000 companies and $1B+ organizations.

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