The holiday shopping season is about to pop with the much-hyped Black Friday only two days away. Along with the holiday search engine marketing campaign jitters, a couple of key developments from the ubiquitous search and technology giant have advertisers and agencies chatting it up about changes in the search business.
First, Google announced that
iMedia Search Editor Kevin Ryan's current and former client roster reads like a "who's who" in big brands; Rolex Watch, USA, State Farm Insurance, Farmers Insurance, Minolta Corporation, Samsung Electronics America, Toyota Motor Sales, USA, Panasonic Services, and the Hilton Hotels brands, to name a few. Ryan believes in sound guidance, creative thought, accountable actions and collaborative execution as applied to search, or any form of marketing. His principled approach and staunch commitment to the industry have made him one of the most sought after personalities in online marketing. Ryan volunteers his time with the Interactive Advertising Bureau, Search Engine Marketing Professional Organization, and several regional non-profit organizations.
Ryan is Managing Partner at Kinetic Results.