This was the first banner ad
HotWired created it in 1994 to start monetizing its website. HotWired is now Wired.com.
Seven percent of the American population has never heard of Facebook
Forty-one percent hasn't heard of LinkedIn.
Most "food" in advertising is inedible
"Food styling" makes the food unsafe to consume. Ice cubes are often acrylic, and wet paper towels are used to keep hamburger buns looking fresh and moist.
Rich Silverstein originally hated the ad campaign "Got Milk?"
The co-founder of Goodby Silverstein & Partners thought it was lazy and grammatically incorrect.
Twitter was originally called Twttr
The name was changed a few months before it launched. The first tweet was "Just setting up my twttr" by Jack Dorsey.
Fifty percent of clicks on mobile banners are accidental
They're caused by "fat-finger taps," according to GoldSpot Media.
Pharmaceutical companies spend twice as much on marketing and advertising as they do on research
Twenty-four percent of sales dollars go toward promotion, while 13 percent go toward research. Don't hold your breath for that cancer cure.
Spirit Airlines sent this email ad after the Lance Armstrong doping scandal
The ad has been heavily criticized, both for the doping reference and the red dot period making the sale look like 75 percent off instead of 7.5 percent off.
The Taco Bell Chihuahua was a girl
Her name was Gidget. She passed away in 2009 following complications from a stroke.
Mobile video is the fastest growth area in marketing
eMarketer expects the number of video viewers on smartphones to be 87 million by 2014.
Only 50 percent of consumers find content in emails they consented to receive to be credible
Nielsen conducted the study in 2012.
The average CTR for banners is 0.01 percent
According to Get Elastic, 31 percent of consumers are worried that they will be tracked if they click them, and 55 percent fear a virus.
The click fraud rate for Google Ad Sense ads is about 10 percent
Google admits this up front in its Ad Traffic Quality Resource Center.
This was voted the worst ad of 2012
The ad, which topped Business Insider's list, is called "Try to contain your excitement" by DDB. Yep, that's a pee stain.
5.3 trillion display ads were served in 2012 -- up 1 trillion since 2009
These numbers, taken from comScore, equate to 883 digital ads for every man, woman, and child on the planet.
This is the most expensive commercial in history
Nicole Kidman was paid $3 million to appear, and the 2003 commercial cost $33 million. That's more than the budget for "Die Hard." Watch it here.
Tyler, the Creator created Mountain Dew's "racist" commercial
He is one of the founders of the hip hop group Odd Future. Watch the ad here.
Twenty percent of all internet page views come from Facebook
The average time on the site is 20 minutes per user.
This was the first Coca-Cola ad
It was published in 1886 in the Atlanta Journal.
This was the first (and most terrifying) Ronald McDonald
Willard Scott played him from 1963 to 1966.
Eighty percent of SMB websites don't have links to their social networks
Only 19.5 percent have a link to a Facebook page, and even fewer link to Twitter and LinkedIn.
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