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Why original VOD programming is here to stay

Why original VOD programming is here to stay iMedia Editors

iMedia traveled to thinkLA's Entertainment Breakfast where we spoke to Hulu's VP of content partner management, David Baron, about the state of video on-demand, the drastic changes to consumer behaviors, and the importance of the millennial demographic and why this all spells good news for streaming online video platforms. Learn how online original programming has grown and become so vital to the video consumption space.



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Article written by media production manager David Zaleski and video edited by associate media producer Brian Waters.


"smart tv" image via Shutterstock.

iMedia Communications, Inc. is a trade publisher and event producer serving interactive media and marketing industries. The company was founded in September of 2001 and is a subsidiary of Comexposium USA.  ...

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