CONSUMER STRATEGIES
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Published: May 12, 2008
If you look at behavioral targeting as a quick fix, your results will come up short. BT needs time and "training" to succeed.
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Published: May 08, 2008
Who is delivering the behavioral targeting goods and who is just paying lip service? Underscore Marketing's president shows you how to separate the wheat from the chaff.
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Published: May 05, 2008
In this definitive guide, experts from Ford, Google, eMarketer, AOL Latino and others provide insight on how to reach this growing, lucrative and often misunderstood market online.
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