Top 10 Special Occasion Sites

Weekly NetView and AdRelevance data from Nielsen//NetRatings.

Top 10 Online Special Occasions Destinations

Brand or Channel Unique Audience
(000)
Active Reach
(%)
Time Per Person (hh:mm:ss)
Ups.com 5,171 3.89 0:10:19
U.S. Postal Service (USPS) 4,695 3.53 0:07:26
FedEx 3,534 2.66 0:10:54
AmericanGreetings.com Network 2,312 1.74 0:08:12
Evite.com 2,194 1.65 0:03:56
Hallmark.com 1,884 1.42 0:07:49
Yahoo! Greetings 1,196 0.9 0:03:50
123Greetings.com 973 0.73 0:06:19
Stamps.com 954 0.72 0:11:26
JacquieLawson.com 821 0.62 0:06:26
Source: Nielsen//NetRatings


Top 10 Online Automotive Destinations

Brand or Channel Unique Audience
(000)
Active Reach
(%)
Time Per Person (hh:mm:ss)
eBay Motors 5,240 3.94 0:26:06
AOL Auto 1,813 1.36 0:06:13
MSN Autos 1,619 1.22 0:06:33
Kelley Blue Book 1,419 1.07 0:10:46
Primedia Automotive Network 1,261 0.95 0:02:31
AAA 1,233 0.93 0:12:19
Edmunds.com 1,177 0.88 0:04:25
Ford 1,096 0.82 0:04:49
AutoTrader.com 1,073 0.81 0:15:31
Honda 1,001 0.75 0:06:07
Source: Nielsen//NetRatings

Week Ending June 18, 2006
US, Home and Work

Note: NetView traffic figures incorporate AOL Proprietary Channels and Internet Applications Tracking with regular web traffic data. This data CANNOT be trended against data prior to week ending Nov. 10, 2002.



Top 10 to Business Advertisers
Company Impressions
(000)
American Express Company 51,646
ProductTestPanel.com 48,397
Colonize.com 42,554
United Parcel Service, Inc. 28,759
CDW Computer Centers, Inc. 21,671
InsightExpress, LLC 17,080
EduTrades, Inc. 16,613
Intelius 16,560
AmericanResearchPanel.com 15,850
pair Networks Inc. 14,057
Source: Nielsen//NetRatings


Top 10 Public Services Advertisers
Company Impressions
(000)
GUS Plc 1,408,004
American InterContinental University 304,696
Apollo Group, Inc. 233,325
United States Federal Government 115,628
DeVry Inc. 95,660
UnfilteredTV 28,133
National University Online 11,858
Almeda University 9,186
bornlearning.org 9,108
Capella Education Company 6,949

Source: Nielsen//NetRatings AdRelevance
Week Ending June 18, 2006
US, Home and Work

Note: All online advertising data excludes house ads which are advertisements run on an advertiser's own web property.

Note: Nielsen//NetRatings AdRelevance reporting data reflects advertising activity served on pages accessible via the World Wide Web and not within AOL's proprietary service.

 

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