Weekly NetView and AdRelevance data from Nielsen//NetRatings.
|
Top 10 Online Special Occasions Destinations |
| Brand or Channel |
Unique Audience (000) |
Active Reach (%) |
Time Per Person (hh:mm:ss) |
| Ups.com |
5,171 |
3.89 |
0:10:19 |
| U.S. Postal Service (USPS) |
4,695 |
3.53 |
0:07:26 |
| FedEx |
3,534 |
2.66 |
0:10:54 |
| AmericanGreetings.com Network |
2,312 |
1.74 |
0:08:12 |
| Evite.com |
2,194 |
1.65 |
0:03:56 |
| Hallmark.com |
1,884 |
1.42 |
0:07:49 |
| Yahoo! Greetings |
1,196 |
0.9 |
0:03:50 |
| 123Greetings.com |
973 |
0.73 |
0:06:19 |
| Stamps.com |
954 |
0.72 |
0:11:26 |
| JacquieLawson.com |
821 |
0.62 |
0:06:26 | |
| Source: Nielsen//NetRatings |
|
Top 10 Online Automotive Destinations |
| Brand or Channel |
Unique Audience (000) |
Active Reach (%) |
Time Per Person (hh:mm:ss) |
| eBay Motors |
5,240 |
3.94 |
0:26:06 |
| AOL Auto |
1,813 |
1.36 |
0:06:13 |
| MSN Autos |
1,619 |
1.22 |
0:06:33 |
| Kelley Blue Book |
1,419 |
1.07 |
0:10:46 |
| Primedia Automotive Network |
1,261 |
0.95 |
0:02:31 |
| AAA |
1,233 |
0.93 |
0:12:19 |
| Edmunds.com |
1,177 |
0.88 |
0:04:25 |
| Ford |
1,096 |
0.82 |
0:04:49 |
| AutoTrader.com |
1,073 |
0.81 |
0:15:31 |
| Honda |
1,001 |
0.75 |
0:06:07 | |
| Source: Nielsen//NetRatings |
|
Week Ending June 18, 2006 US, Home and Work
Note: NetView traffic figures incorporate AOL Proprietary Channels and Internet Applications Tracking with regular web traffic data. This data CANNOT be trended against data prior to week ending Nov. 10, 2002. |
| Top 10 to Business Advertisers |
| Company |
Impressions (000) |
| American Express Company |
51,646 |
| ProductTestPanel.com |
48,397 |
| Colonize.com |
42,554 |
| United Parcel Service, Inc. |
28,759 |
| CDW Computer Centers, Inc. |
21,671 |
| InsightExpress, LLC |
17,080 |
| EduTrades, Inc. |
16,613 |
| Intelius |
16,560 |
| AmericanResearchPanel.com |
15,850 |
| pair Networks Inc. |
14,057 | |
| Source: Nielsen//NetRatings |
| Top 10 Public Services Advertisers |
| Company |
Impressions (000) |
| GUS Plc |
1,408,004 |
| American InterContinental University |
304,696 |
| Apollo Group, Inc. |
233,325 |
| United States Federal Government |
115,628 |
| DeVry Inc. |
95,660 |
| UnfilteredTV |
28,133 |
| National University Online |
11,858 |
| Almeda University |
9,186 |
| bornlearning.org |
9,108 |
| Capella Education Company |
6,949 | |
|
Source: Nielsen//NetRatings AdRelevance Week Ending June 18, 2006 US, Home and Work
Note: All online advertising data excludes house ads which are advertisements run on an advertiser's own web property.
Note: Nielsen//NetRatings AdRelevance reporting data reflects advertising activity served on pages accessible via the World Wide Web and not within AOL's proprietary service. |