Listen in to five podcasts recorded at the iMedia Driving Interactive summit '06 in Temecula, California.

Listen to top automotive interactive marketing experts discuss the changing digital landscape of automotive marketing. These are some of the best sessions from the iMedia Driving Interactive summit in Temecula, California-- don't miss out!

The New Alliance Between Traditional and New Media
Listen to Team One Advertising CEO's keynote presentation at the iMedia Driving Interactive summit in Temecula, California.

Streamlining for Effectiveness
Jumpstart Automotive's CEO and Chairman leads a panel discussion on regional dealer strategies and how they impact national brand marketing.

Opportunities in CGM
Opportunities in Consumer-Generated Media from Vice President and Auto Industry Practice Leader of Nielsen BuzzMetric, Bill Stephenson.

Creative Beyond the Pre-Roll
The managing partner of WIT Strategy and iMedia contributor leads a panel discussion on how creative is being applied to video, social media, gaming and mobile to engage consumers, and which types of creative are performing best.

Meet the Marketer: Audi's Stephen Berkov
An Advertising Age editor talks with Audi's director of brand marketing and innovation about how interactive marketing has evolved the car company's campaigns to the next level.

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