Where do you go when you need to know what's cool and innovative and ass-kicking in video campaigns? You head straight to the experts, of course.

In this case, we saved you a little legwork. We polled some of the interactive market's brand experts to find out how they made their video campaigns a success, and which video campaign they wish they had done.  

We talked to:

• Ryan Buchanan, President & CEO, eROI on American Idol and TAG Body Spray
• Jason Glickman, CEO, Tremor Media on Alltel Wireless and The History Channel
• David Friedman, President, Avenue A | Razorfish on The State of Arizona and Carl's Jr.
• Bradley Werner, Director of Marketing, The Fifth Network on Levi's and Dove's Evolution
• Keith Richman, CEO, Break.com on Verizon and Stride Gum

Discover how the best video campaigns out there worked their magic.

Author notes: Nanette Marcus is an editor at iMedia Connection. Read full bio.