ScanScout closes $7 million in its first round of institutional funding, plus other interactive industry hires, partnerships, launches and announcements.
Editor's note: We list the companies and people alphabetically according to what company hires what person or another company. Our weekly column is always looking for announcements, so please email them to mediamotions@imediaconnection.com.
a21, Inc., parent company of SuperStock, a stock photography provider, announced an agreement with Pixsy Corporation, a media search platform, to power searches and build three portals. The portals will cover three categories: fine art, travel and creative/contemporary.
Accela Communications announced the release of AccelaWorks version 4.0. The AccelaWorks web response management system provides extensive data collection, analytics and data management for online marketing activities and is used by a wide range of customers like Thermo Fischer Scientific, International Data Group, Questex Media and Summit Publishing to quickly build registration and data collection forms and manage all acquired data.
AdOn Network, a provider of keyword-targeted advertising solutions for advertisers and publishers, announced the promotion of Steve Armstrong to the position of president and CEO.
Associated Content has hired Tim Skillern as its news director. He will be based in Denver.
Bazaarvoice has extended its product line with the launch of the new hosted Ask & Answer service. Ask & Answer lets shoppers post and respond to specific questions about products and services directly, alongside standard product information.
Cellufun, an ad-supported global mobile community, has partnered with cartoonist Marc Tyler Nobleman to create "Noble Mania," a new series of single-framed cartoons produced exclusive for mobile.
Critical Mass, the interactive services firm, which is part of Omnicom, has announced the opening of its London office.
Digitas Health has announced the promotions of Michael du Toit to executive vice president, marketing and client service and Len Dolce to senior vice president and general manager.
EZ Show, Inc. has launched a new video ad production engine for business that want to add video to their websites and advertising listing.
Fotolog, a photo-blogging community, has announced that it will integrate the full set of Userplane's web communications and advertising tools to dramatically heighten its social media networking experience.
Hip Digital Media, a promotional digital music distribution company, announced a partnership with AWE, a global entertainment marketing agency under the Radiate Group umbrella of Omnicom. The strategic partnership allows Hip Digital to deliver music by building promotional and loyalty programs for consumer and corporate brands through AWE's partnerships.
LookSmart, an online advertising and technology company, announced the launch of contextual ad serving and optimization, the latest offering in LookSmart's AdCenter.
MediaVest has named Ken Sacharin as its new executive vice president and managing director. Sacharin will direct Kraft's global AOR.
MetaCarta Inc., a provider of geographic search solutions, announced a partnership with Clickability, a provider of on-demand web content management software. MetaCarta's Geographic Text Search (GTS) technology will expand Clickability's web content management platform, by adding geographic relevancy to a publisher's content enabling publishers to localize, personalize and monetize content.
MIVA, Inc., a digital advertising and media company, announced the launch of a new animated movie review site, Spill.com.
MRM WORLDWIDE, a global digital marketing agency, has announced that Andy Jacobs will be promoted to executive vice president and CTO for North America, effectively immediately.
NetShelter, Inc. announced that its Branded Network (NSBN) has become the exclusive ad representative for TechGenix Network, an IT resource and solutions center for IT professionals, network administrators and IT managers seeking enterprise IT solutions for their organizations.
Revenue Science, Inc., announced the opening of a new office in Santa Barbara, Calif. The new office will be the home base for the West Coast sales, marketing and media professionals, including Chief Revenue Officer Jeff Hirsch.
REVShare, a provider of cost-per-action (CPA) TV advertising, has announced CPA Metrics, which provides brand direct marketers equivalent gross ratings points and viewership data on CPA campaigns.
ScanScout, a performance video technology provider, announced that it has closed $7 million in its first round of institutional funding led by General Catalyst Partners with participation from existing angel investors, Ron Conway and First Round Capital. Proceeds from the financing will be used to accelerate ScanScout's growth, including product development and staffing needs.
SellingSource.com, a provider of technology-driven marketing solutions, announced that Derek LaFavor has been named chairman in addition to his role as CEO. SellingSource.com also has appointed Laura Olson-Reyes director of marketing communications to oversee public relations, corporate communications and other marketing and communications-related activities for its 11 different companies providing technology-driven marketing solutions.
Michael Estrin is associate editor, iMediaConnection. Read full bio.