Media Motion: For the record (10/12/07)

Editor's note: We list the companies and people alphabetically according to what company hires what person or another company. Our weekly column is always looking for announcements, so please email them to mediamotions@imediaconnection.com.

BOOMj has signed a representation agreement with Brands On Demand.

ContextWeb announced that 43 high quality websites joined the ADSDAQ exchange in July and 51 joined in August.

Creature announced that Tom O'Connor has come on board as associate creative director for the Seattle-based independent creative shop.

EyeWonder announced that its Client Testimonial ad campaign has been recognized for the "best video appearing in a banner, pre-roll, interstitial or In-Stream unit" at the 2007 OMMA Awards.

Focus Multimedia, a Los Angeles-based interactive advertising agency that specializes in multicultural advertising, announced that it is changing its name to Sensis.

LinkedIn announced the appointment of Steve Patrizi as director of advertising sales.

MediaSpan announced that its network business unit will provide ad representation and network sales services for SportsIQ's PrepCountry group of 50 local high school sports websites.

Operative, a provider of solutions that streamline online advertising operations for some of the world's largest media companies, announced the appointment of Benjamin Reid to VP of sales engineering.

Satmetrix, a provider of applications and consulting services to measurably improve customer loyalty, announced the acquisition of Informative, Inc., a provider of interactive online solutions for engaging customers in an ongoing dialog to identify priorities and drive loyalty.

SEMDirector announced that Brett Powell is joining the company as senior vice president of sales and Matt McGee is being promoted to regional vice president of the Western region.

Travel Ad Network (TAN) announced that Gregory R. Goodman has joined the company as an account manager in TAN's New York office, and that Deena Benz has been named account executive, West Coast Sales, based in Los Angeles. In the meantime, Rand McNally.com has joined TAN, which comScore reports as surpassing Yahoo! with 10.5 million monthly unique visitors.

Undertone Networks announced that it has been chosen as the preferred premium advertising network by PointRoll.

YCD announced the hiring of Barry Salzman as CEO.

Michael Estrin is an associate editor, iMediaConnection. Read full bio.

 

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