Active Athlete goes golfing and picks up GolfBuzz, plus other interactive industry hires, partnerships, launches and announcements.
Active Athlete, an online media company that connects advertisers with sports enthusiasts, announced that it has acquired GolfBuzz, the developers of innovative publishing tools and technologies dedicated to the golf community.
Ad Infuse announced the appointment of David Staas as the company’s VP of marketing.
Alloy Media + Marketing announced the launch of TEEN.com, a distributed media content and advertising platform for youth-targeted web properties.
AzoogleAds has been named search agency of record for Mate1.com.
BrightWave Marketing a premier email services firm specializing in optimizing email programs, announced that Steven Roe was appointed director of business development.
Cactus, a Denver-based full-service advertising agency, has hired Trevor Smith as interactive director to lead the agency's in-house interactive and digital production services.
CBS Mobile has promoted Jeff Sellinger to SVP.
Critical Mass, a unit of Omnicom Group, has named Molly Hop as group media director of its recently consolidated marketing and media division.
DraftFCB president and COO Laurence Boschetto announced that Wendy Lurrie, most recently general manager of Draftfcb New York, has been appointed chief strategy and marketing officer. Meanwhile, the agency's Chicago office announced that Annette Fonte has joined the agency as VP of global account director for Brown-Forman's Casa Herradura Brands.
Good Health Advertising announced that it has entered into an advertising sales partnership agreement with WrongDiagnosis.com.
HipCricket, a mobile marketing company, has named Steven Siegel VP of brand solutions.
Isobar has added Eric Healy as EVP, network director.
MediaVest USA announced the promotion of Erica Rosengart to SVP, and the elevation of Melinda Cheng, Kristin Marquart, Anita McGorty, Doreen Szeto and Julian Zilberbrand to VP.
Nickelodeon/MTVN Kids and Family Group have promoted Samantha Maltin to SVP for integrated marketing and partnerships, Nickelodeon/MTVN Kids and Family Group.
Quattro Wireless announced the expansion of its executive team with the appointment of Steven Rosenblatt to VP of advertising sales. At Quattro, Rosenblatt will be responsible for driving sales of Quattro's mobile ad network, GetMobile Premier, which already includes premium advertisers such as Procter & Gamble, Sony Pictures Home Entertainment and General Motors.
Relocation.com announced the hiring of Steven Denker as VP of business development and ad sales.
ThePort helped launch the Atlanta Falcons new social networking community FalconsLIFE. ThePort migrated 25,000 members of the team’s conventional message board system, along with their profile and registration data, into a greatly expanded Web 2.0 interactive experience.
UnsubCentral announced that Hydra Network is the latest partner to join its client base of companies committed to email compliance. Hydra Network will now offer UnsubCentral's compliance solutions across its entire advertiser base.
Editor's note: We list the companies and people alphabetically according to what company hires what person or another company. Our weekly column is always looking for announcements, so please email them to mediamotions@imediaconnection.com.
