CraveOnline picks up two hockey properties, plus other interactive industry hires, partnerships, launches and announcements.

Carat announced that Ian Beavis has joined the agency in a new senior role as EVP, executive client director.

Coremetrics announced its new product release, Coremetrics Spring 2008. The new offering empowers online businesses to take immediate action to optimize their digital marketing
initiatives in a highly visual, user-friendly way.

CraveOnline announced that it has acquired NHL draft and hockey prospect site, HockeysFuture.com, and hockey community destination, HFBoards.com.

DivineCaroline, the flagship site of Real Girls Media Network, announced that it reached 2 million unique visitors in April.

EveryZing announced that Scott Greenberg has joined the company as VP of business development.

FreeWheel has hired Brent Horowitz as director of sales and business development.

Gorilla Nation announced that it has been selected to represent the U.S. online display ad inventory for Mattel's Barbie.com and PollyPocket.com.

Imeem announced that Courtney Strang has joined as an account director of advertising sales for the Detroit Area.

iPost has announced that the company has officially launched the production release of their Autotarget predictive analytic technology.

iProspect announced that it has named Bill Muller, the current VP of marketing, to the new position of CMO.

Jango, a social music site, and Hearst Magazines announced a cross-promotional partnership to develop co-branded online music widgets for Seventeen.com, the website of Seventeen magazine.

Marchex, a local online advertising company and leading publisher of local content, announced that it has extended its local advertising strategy to the mobile market, entering into agreements to provide call-based advertising services to three leading mobile advertising providers: AdMob, Ringleader Digital and 4INFO.

Media Storm has won the digital portion of Miramax's estimated $100 million media account.

Media6° has named Joe Doran as its founding CEO.

Mediasmith announced that SEGA of America, a worldwide leader in interactive entertainment, has engaged the company as its media agency to provide digital and print media planning and buying for FY 2009 game launches.

MediaWhiz announced a number of strategic senior appointments at its New York, Atlanta and Ft. Lauderdale offices. Randy Bourgeois joined the MediaWhiz Atlanta office as general manager of LeadVIP. Brett House has taken the role of director of marketing and PR at MediaWhiz. Kelly King joined MediaWhiz as national sales manager. Fred Lu joined MediaWhiz as the tech lead for PubPal and ShoppingsAds. Raj Parekh joined MediaWhiz as general manager of LeadROI. Swetal Patel joined MediaWhiz as director of advertiser services. Robert Vanslow joined the MediaWhiz Ft. Lauderdale office as general manager of MediaWhiz Email.

NetShelter Technology Media announced that Patrick Houston has joined the company as SVP of media and chief publisher.

Pixsy Corporation, a media search platform that powers private label video and image search engines, announced a distribution partnership with National Lampoon, Inc.

Reactrix Systems, Inc., an interactive out-of-home media company, announced that it has entered into a multi-year strategic agreement with Clear Channel Airports, a leader in U.S. airport advertising and a division of Clear Channel Outdoor Holdings.

Sportgenic (formerly Active Athlete), a media and technology company dedicated to connecting marketers with sport enthusiasts, announced that it has expanded its business to serve advertisers and publishers throughout Europe and the Middle East.

Technology Leaders announced that it has added Pelin Wood to its board of directors.

The Hyperfactory, a full service mobile ideas, media and execution company, announced that it has hired Aaron Watkins for the newly created position of VP of mobile integration for the West Coast.

Editor's note: We list the companies and people alphabetically according to what company hires what person or another company. Our weekly column is always looking for announcements, so please email them to mediamotions@imediaconnection.com.

Michael Estrin is an associate editor, iMediaConnection.