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media planning & buying

Interactive's biggest flops

September 24, 2008

From overspending on launch parties to brands neglecting to buy keywords, the digital space has had some fantastic failures. Agencies discuss the biggest bombs they've seen.

UPCOMING EVENTS
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ad:tech San Francisco

April 19 - 21, 2010 | San Francisco, California

ad:tech San Francisco

KEYNOTE SPEAKER

David Baker David Baker, VP, CRM-eCRM Solutions
Razorfish


EXHIBITORS

FOX NetworksFOX Networks

PlentyOfFishPlentyOfFish

LyrisLyris

NielsenNielsen

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Agency Summit

May 16-19, 2010, 2010 | Austin, Texas

iMedia Brand Summit

KEYNOTE SPEAKER

Lisa Donahue Lisa Donahue, CEO, Starcom USA


 
PAST ATTENDEES INCLUDE

RazorfishMedia Director

StarcomDigital Director, Coca Cola

AKQAGroup Media Director

DeutschVP, Digital Media Director

Invitation

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