Media Motion: Tribal DDB, myOptumHealth, CollegeClickTV

Ad Infuse announced that Orange, a leading mobile operator, has selected the company's adInMotion platform to provide customers with mobile advertising capabilities across multiple platforms.

AdEngage, Technorati's online ad network, announced that it has reduced its non-billable and fraudulent clicks by 20 percent after partnering with Anchor Intelligence, a traffic quality solutions provider.

Bunchball, creator of the consumer engagement engine "Nitro," has found a new CEO in former Yahoo executive Peter Daboll.

Cactus, a full-service Denver-based advertising agency, has appointed Michael Martelon to be its new chief operating officer.

CheckM8, an ad technology provider for online publishers, announced that it has joined the Brightcove Alliance, an ecosystem of technology, solution and channel partners that provides solutions for professional video publishers.

CollegeClickTV.com, a resource for helping high school students decide which college to attend, has launched. It is led by itsentertainment advertising veteran Glenn Pere.

eXelate, a marketplace for behavioral targeting data, announced the hire of Nancy Rampulla as director of network development.

FRANK, a Miami-based advertising agency, is now the full-service agency of record for ACP Jets.

Giant Realm Inc., unveiled the Giant Realm Platform, a free social media platform focused on gaming communities and helping online publishers target 18- to 34-year-old males.

GoFish Corp. announced that it has secured $22.5 million in private placement financing with large contributions from Panorama Capital, Rustic Canyon Partners and Rembrandt Venture Partners.

Komli Media, India's leading digital advertising and technology company, and PointRoll announced a two-year strategic alliance for the Indian market.

Kontera, a provider of in-text advertising and information services, announced the appointment of Joe Koller as southwest regional sales manager.

LoyaltyOne, a provider of loyalty and marketing solutions, has hired Andrew Mitchell as VP of business development and Dennis Armbruster as managing partner of consulting.

Lyris announced the launch of Lyris HQ Mobile, an SMS texting solution that allows marketers to send relevant messages to opt-in audiences in a timely manner.

Media6Degrees announced its commercial launch as a provider of scalable customized audiences, using patent-pending technology to compile social graph data for major brand marketers.

Moxie Interactive, a leading interactive marketing agency, announced three additions to its Los Angeles office: Paul Santello, Brian Mathena and Sara Francis as senior VP, group communications director; VP, group media director; and VP, group account director, respectively. All three will play a role in developing campaigns for 20th Century Fox.

NetShelter Technology Media unveiled the Open Media Platform, a program that helps marketers connect with buyers.

Pereira & O'Dell, an advertising agency focused on digital culture, announced two new appointments: Gary Theut to director of account services and Colin Spooner to director of business development.

Revenue Science, a leading BT provider for digital media, announced two new hires: Raquel Rosenthal as senior account executive of its southwest office and Linnette Jones as senior account executive of its west office.

SemantiNet has announced that headup, its Firefox plugin, now supports Yahoo services Fire Eagle and BOSS (Build your Own Search Service).

Silverpop, an email service provider, announced that the European Founders Fund has purchased common stock from the privately held company, placing it into a prestigious portfolio that already includes Facebook and LinkedIn.

Theorem Inc., an online media operations company, announced that it has acquired Webpencil, an online creative ad design company that specializes across multiple platforms, including Flash, PointRoll, Eyeblaster and Atlas.

ThePort Network Inc., a social media solutions provider, announced that it has raised $4.1 million in series B funding, with financing led by American City Business Journals.

Travel Ad Network has hired Ron Bernstein as senior VP of sales.

Tribal DDB Worldwide announced the promotion of Tony Cordero to executive creative director of the San Francisco office.

UnitedHealth Group/Optum Health announced the launch of myOptumHealth.com, an online space occupied by sites including WebMD, RevolutionHealth, MayoClinic.com, Yahoo Health and AOL Health. myOptumHealth is a free service that aims to help people make well-informed health decisions.

Editor's note: We list the companies and people alphabetically according to what company hires what person or another company. Our biweekly column is always looking for announcements, so please email them to mediamotions@imediaconnection.com.
 

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