Twitpic
"There's a plane in the Hudson. I'm on the ferry going to pick up the people. Crazy." This simple posting on Twitpic earlier this year put this application on the map for millions to experience. Twitpic lets marketers and normal folks like you and I upload and share photos over Twitter. The app is free to anyone with a current Twitter account. "I have recommended to my clients to use Twitpic in order to help them publish photos from their mobile phones into their Twitter stream," says Nafarrete. "Sometimes a picture is worth more than 140 characters."
Tweetie
One of the fastest-growing Twitter apps out there, Tweetie is known best for its ease of use and design. Multiple accounts found in a single column view are perfectly simple and appropriate. Myriad available shortcuts combined with the intuitive user interface makes Tweetie a great way to breeze through the Twitter world without the clutter of multiple columns. "Our new artists have really utilized this platform in order to have constant and daily contact and accessibility with their fans," says Heron.
Seesmic
Competing with Tweetdeck in app dominance, cross platformer Seesmic gives marketers real-time search results along with a clean and simple desktop. "It really helps me keep track of groups and different searches they are doing," says Mari Luangrath, owner/president of Foiled Inc., an online gourmet cupcake order and delivery service based in Chicago. "It's such an excellent way to pinpoint customers. In fact, we started using Twitter before even officially launching our website. Approximately 90 percent of our customers have come directly from our mentions on Twitter."
Twitturly
Twitturly is a free service that tracks the links people are tweeting about on Twitter and then categorizes them based on popularity and freshness on the homepage. A popular feature to Twitturly is the Top100, said to be Twitter's first personalized news service, showing marketers the top tweeted links among all those the company is following. "It's really hard to predict what the Twitter user is going to think and do," says Dan Michel, webmaster for Feeding America, the nation's leading domestic hunger relief charity. "(Twitturly) helps put some context around the trends you see in the Twittersphere. It's great... plus it's free."
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