In this episode of Marketing Obsessions with Kevin Lee, Doug Miller of Expedia explains how CMOs often miss the mark when it comes to digital marketing.
See more conversations with Doug Miller and other marketing leaders at www.kevinlee.net.
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1 A social media planner's guide to pleasing the boss
2 5 hot new jobs for digital marketers
3 Digital marketing's 4 biggest disappointments
4 5 winning demographics you should be tracking
5 8 tips for launching an effective paid Facebook campaign
