Meet the panel
What brands will be hot in 2010, and which type of agency will be best positioned for success in this challenging economic environment? What types of campaigns will score most with consumers in 2010, and which marketing technologies and platforms will advance the most?
iMedia asked a panel of industry experts to provide their thoughts on these topics and more. In this first installment, our experts discuss the agencies and brands best positioned going into 2010, as well as their thoughts on the overall state of the online marketing industry. In the second installment, our experts discuss the technologies and platforms that will make the greatest strides in 2010, as well as the types of campaigns that will connect with consumers.
The panelists are:
Adam Broitman, partner and ringleader, Circ.us
Daniel Flamberg, managing partner, Booster Rocket
Adam Kleinberg, CEO, Traction
Clark Kokich, chairman, Razorfish
Dave Morgan, CEO, Simulmedia Inc.
Jim Nichols, senior partner, Catalyst: SF
Lori Schwartz, SVP and director, IPG Emerging Media Lab
David L. Smith, founder and CEO, Mediasmith
Read on to see what they had to say.