How does your brand relate to puppy chow? Watch as WorldWalk Media's Paula Storti explains how to take a niche product from concept to execution. Find out how her steps for success could be employed by any marketer.
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1 The best social media campaigns of 2014 (so far)
2 9 Facebook hacks that will blow your mind
3 Blogs every marketer should follow
4 The most meaningless (and hilarious) job titles on LinkedIn
5 The most overrated platforms for mobile marketing