Bob Garfield has a conversation with EA's Beatrice Spaine about the basics of gaming: How has mobile helped a niche past-time go mainstream? Who are today's players?
:00 - EA, the world's largest game producer:50 - Gaming has shifted from niche to mainstream1:30 - The demographic has shifted2:25 - Devices have given us 24-hour access to games3:20 - Social gaming: a new way to connect4:30 - EA sells entertainment
Run time is 5:19
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1 Marketing jargon translated for normal people
2 The most meaningless (and hilarious) job titles on LinkedIn
3 6 top social media management tools
4 The marketing jobs with the fastest turnover
5 The best social media campaigns of 2013