Facebook's open-graph sharing is dangerous territory, Amazon's patient product roll-outs are paying off, and Google needs to focus on consumer trust. CBS/CNET's Molly Wood gives us the insights.
Google. Facebook. Apple. Amazon. Four major companies that are defining the current social/device/tech landscape. Consider recent headlines: "Facebook Floods Timeline with Oversharing Apps." "Amazon sells the Kindle Fire at a loss because it makes so much money on media." "Google+ now lets you start a conversation from search results." "Apple brings textbooks to iPad."
But there's no coasting, even for a giant. The popularity and success of these companies are dependent on consumer habits and consumer trust. We asked the always-candid Molly Wood what the big four need to do this year to stay on top. (Note: This interview was recorded in late 2011. A few business developments have occurred since taping.)
Let's start with Google: maker of Android, Google+, and much more.
Here's what Molly thinks Google should work on. (0:55)
Next, the ever-evolving Facebook.
Here's Molly's advice for Facebook as the company navigates the fine line between consumer trust and advertising revenue. (1:39)
What about the church of Apple?
Admittedly, Apple is in a strong position. But Molly thinks Tim Cook has a big opportunity, and thinks the company needs to be careful about something. (1:48)
And understated Amazon.
Many consumers still think of Amazon as an online shopping storefront. But as digital marketers know, the company has become so much more. Here's Molly's advice as the company continues to move into new areas including devices, business tools, and entertainment. (0:45)
A major industry insider, we had to ask Molly what technology or service she's most excited about. Here are two she has her eye on. (1:02)
Molly Wood is an executive editor and on-camera video host for CNET.com and CBS Interactive. She is the host of the Buzz Report, a weekly show about the latest in technology industry news, co-host of the incredibly popular Buzz Out Loud technology news podcast, and author of the Molly Rants blog at CNET News.com. Molly's expertise and passion for the world of technology make her an informed analyst who uses wit, humor and, sometimes, brutal honesty to explain the business of tech and the latest in consumer electronics. Molly’s expertise is frequently sought out by major media including CBS, CNBC, MSNBC, CNN, NPR, as well as major local television affiliates throughout the country.
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