Bob Garfield

TrendWatch: 5 hot new digital tools

Which new services will change the landscape, and which are a waste of time? Jeff Hayzlett cuts through the clutter with his recommendations. Be the first in your office to try these new tools.

With all the new tools available, it's hard to know which ones are helpful and which ones are a waste of time. We asked industry insider Jeff Hayzlett for his top picks. Last time he told us why SnapTags are replacing QR codes. This time Jeff is excited about tools that simplify every day business processes, like a cool new tool for making restaurant reservations.

5 new digital tools

Here are Jeff's top picks for sites and services that simplify life.

A new way to target mobile ads while people watch TV

When it comes to social TV, IP addresses and cookies don't help with ad targeting. But this innovative new technology pushes the right experience to the right viewer using inaudible sound frequencies.

What are companies doing wrong?

Don't let your tools and strategies get ahead of you. Here's the No. 1 mistake companies continue to make.

 

Jeffrey Hayzlett is a global business celebrity and former Fortune 100 c-suite executive. From small business to international corporations, he has put his creativity and extraordinary entrepreneurial skills into play, launching ventures blending his leadership perspectives, insights into professional development, mass marketing prowess and affinity for social media. He is a well-traveled public speaker, the author of the bestselling book, The Mirror Test, celebrity editor to one of the largest-circulation business publications and one of the most compelling figures in global business.

You can follow Jeff Hayzlett and Bethany Simpson on Twitter.

 

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