ShopSavvy
ShopSavvy is a mobile retail shopping app that enables smartphone users to research, locate, and price products locally and online. To use ShopSavvy, the user simply scans a bar code from an item and then explores the information available.
Retailers can get additional customers by participating, while brands can purchase ad opportunities that are hypertargeted to active shoppers and buyers. Targeting goes all the way down to the SKU level.
