33Across, operators of the largest social and interest graph in the world, just snagged two new executives. The company named Chung Cheong as vice president of product management and Neil Fried as vice president of business development.
90octane, a conversion-driven marketing agency, has hired Diane Melka as human resources and training senior manager. The agency also promoted account management team members Misty Markley and Nicole Johnson and storytelling team member Rosemary Dempsey.
AdColony, an in-app mobile ad network, announced three high-profile new hires. Mike Owen has been named CRO, Ty Heath was appointed CTO, and Abe Pralle was hired as VP of tech.

adtivity by appssavvy, an activity-based advertising technology company, announced three new hires to its national sales team. The company appointed David Lavine as senior vice president of sales, West Coast; Scott Sklar as senior sales director, East/Midwest; and Channing Gardiner as sales director, Midwest.
Crunch Brand Communications, a team of brand specialists, has changed its name to "Crunch Brands." Crunch has also developed a new logo and website.
The Jordan, Edmiston Group, Inc. (JEGI), an independent investment banking firm specializing in M&A, announced that mergers and acquisitions in the media, information, marketing services, and technology sectors continued at a fast clip in the first half of 2012, as the number of deals rose 52 percent over 2011 levels. The announced transaction value increased 49 percent to nearly $32 billion.
Marketfish, a list marketing lead generation platform, announced a new conversion tracking feature, Click Conversions Tracker, which allows marketers to analyze campaign effectiveness in a cost-effective and timely manner. The company also unveiled the Platform for Record Purchase Delivers, which provides options to rent or purchase specific records for marketing and sales campaigns.
StumbleUpon, on the hills of its U.K. expansion, announced the hire of Cody Simms as VP of product to oversee all of StumbleUpon’s product management and design efforts.
UNIFIED, a social ad startup, appoints Calvin Lui as president and chief strategy officer to lead company-wide strategy, business and corporate development, marketing, and finance.
Unruly, the London-based social video advertising tech platform, recently announced the appointment of Laura Gaffney as VP of business development.
Editor's note: We list the companies and people alphabetically. Our bimonthly column is always looking for announcements, so please email them to kyle@imediaconnection.com
"Multimedia Distribution as a Global Business Art" image via Shutterstock.