Dave Morgan, Simulmedia: 2013 will be the year of shrinking budgets
Dave Morgan, CEO of Simulmedia, says in 2013 we won't have the advertising dollars from the election and olympics so we'll see a major drop in spend. But he says the agencies that make it through will be stronger.
Dave Morgan is the CEO and founder of Simulmedia. He previously founded and ran both TACODA, Inc., an online advertising company that pioneered behavioral online marketing and was acquired by AOL in 2007 for $275 million, and Real Media, Inc., one of the world's first ad serving and online ad network companies and a predecessor to 24/7 Real Media (TFSM), which was later sold to WPP for $649 million.
Check back soon for our full interview with Dave.