Dave Morgan, CEO of Simulmedia, says in 2013 we won't have the advertising dollars from the election and olympics so we'll see a major drop in spend. But he says the agencies that make it through will be stronger.
Dave Morgan is the CEO and founder of Simulmedia. He previously founded and ran both TACODA, Inc., an online advertising company that pioneered behavioral online marketing and was acquired by AOL in 2007 for $275 million, and Real Media, Inc., one of the world's first ad serving and online ad network companies and a predecessor to 24/7 Real Media (TFSM), which was later sold to WPP for $649 million.
Check back soon for our full interview with Dave.
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1 5 ad technologies that will be dead in 5 years
2 6 signs your agency is dying
3 The best social media campaigns of 2013
4 The most meaningless (and hilarious) job titles on LinkedIn
5 8 types of problem clients (and how to handle them)