What do brands ask themselves before taking on a new agency or tech provider? Find out if your company is passing their tests.
In part one of this interview, PepsiCo's senior director of venture capital strategy, Michael Hammer, gives us an inside look into the three ways the company evaluates potential new business. Does your company meet these standards?
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1 5 things great bosses always do
2 9 Facebook hacks that will blow your mind
3 7 stupid mistakes brands make as publishers
4 The most meaningless (and hilarious) job titles on LinkedIn
5 6 people on LinkedIn you should follow