Let's face it: Some of the metrics that marketers are still relying on are outdated and meaningless. Here are the worst offenders.
Ah, the click-through rate. Digital marketing's annoying little brother who still wants all the attention. Here are just some of the "nice" things senior digital marketers had to say about this legendary tracking standard.
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1 9 Facebook hacks that will blow your mind
2 The best social media campaigns of 2014 (so far)
3 7 deadly myths about big data
4 The most meaningless (and hilarious) job titles on LinkedIn
5 Blogs every marketer should follow