Let's face it: Some of the metrics that marketers are still relying on are outdated and meaningless. Here are the worst offenders.
Ah, the click-through rate. Digital marketing's annoying little brother who still wants all the attention. Here are just some of the "nice" things senior digital marketers had to say about this legendary tracking standard.
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1 The 5 types of terrible networkers
2 The top 4 consumer trends you need to know
3 The most meaningless (and hilarious) job titles on LinkedIn
4 The best social media campaigns of 2013
5 11 essential tools for link building