The value of a Facebook "like" has been debated for years. Here's why it's essential in order to effectively target on the platform.
One "like" on Facebook is more than meets the eye. Users have friends who usually share the same demographics, interests, and tastes. Here's why getting one fan for your brand can give your marketing team insight into a whole group of other like-minded consumers.
Not a People Connection member?
Full Summit Calendar | Request Invite
1 The best social media campaigns of 2013
2 6 signs your agency is dying
3 The most meaningless (and hilarious) job titles on LinkedIn
4 6 social media network updates that you missed
5 5 requirements for a sustainable career in marketing