The value of a Facebook "like" has been debated for years. Here's why it's essential in order to effectively target on the platform.
One "like" on Facebook is more than meets the eye. Users have friends who usually share the same demographics, interests, and tastes. Here's why getting one fan for your brand can give your marketing team insight into a whole group of other like-minded consumers.
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1 9 Facebook hacks that will blow your mind
2 5 brands that climbed out of reputation hell
3 The most meaningless (and hilarious) job titles on LinkedIn
4 7 emotions connecting brands and consumers
5 Agencies under attack: How the middle man must evolve