The value of a Facebook "like" has been debated for years. Here's why it's essential in order to effectively target on the platform.
One "like" on Facebook is more than meets the eye. Users have friends who usually share the same demographics, interests, and tastes. Here's why getting one fan for your brand can give your marketing team insight into a whole group of other like-minded consumers.
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1 9 Facebook hacks that will blow your mind
2 7 deadly myths about big data
3 The best social media campaigns of 2014 (so far)
4 The most meaningless (and hilarious) job titles on LinkedIn
5 Destructive marketing habits of major brands