It's that time of year again. The calendar has started to move past the mid-point of the year, the peak of allergy season has come and gone, and the heat begins to rise. The other thing that happens is that proselytization and prognostication are brought together in a confounding articulation of trends we hope to spot, watch, or take advantage of.
We've seen the last six months unfold, and we hope to read the creases for what the next six months might hold. Following are five trends to keep one's eye on in the digital marketing space.