Weekly NetView and AdRelevance data from Nielsen//NetRatings.
|
Top 10 Online Family & Lifestyle Destinations |
| Brand or Channel |
Unique Audience
(000) |
Active Reach
(%) |
Time Per Person (hh:mm:ss) |
| MySpace |
12,959 |
10.18 |
1:05:04 |
| Disney Online |
6,743 |
5.3 |
0:27:05 |
| Nickelodeon |
5,109 |
4.01 |
1:03:36 |
| eBay Toys |
4,254 |
3.34 |
0:08:00 |
| WebMD |
3,567 |
2.8 |
0:08:10 |
| Cartoon Network |
2,149 |
1.69 |
0:29:43 |
| Yahoo! Personals |
2,115 |
1.66 |
0:12:39 |
| AOL Living |
1,979 |
1.55 |
0:03:26 |
| Facebook |
1,966 |
1.54 |
0:28:26 |
| ToysRUs |
1,953 |
1.53 |
0:01:24 | |
| Source: Nielsen//NetRatings |
| Top 10 Online Finance/Insurance/Investment Destinations |
| Brand or Channel |
Unique Audience
(000) |
Active Reach
(%) |
Time Per Person (hh:mm:ss) |
| Bank of America |
8,674 |
6.82 |
0:27:18 |
| PayPal |
7,424 |
5.83 |
0:12:56 |
| Yahoo! Finance |
6,731 |
5.29 |
0:20:03 |
| Citibank |
5,491 |
4.31 |
0:16:36 |
| MSN Money |
4,432 |
3.48 |
0:11:19 |
| American Express |
4,406 |
3.46 |
0:16:12 |
| Bank One |
4,315 |
3.39 |
0:15:57 |
| AOL Personal Finance |
4,061 |
3.19 |
0:19:53 |
| Capital One |
4,020 |
3.16 |
0:08:29 |
| Wells Fargo |
3,993 |
3.14 |
0:15:12 | |
| Source: Nielsen//NetRatings |
|
Week Ending November 13, 2005
US, Home and Work
Note: NetView traffic figures incorporate AOL Proprietary Channels and Internet Applications Tracking with regular web traffic data. This data CANNOT be trended against data prior to week ending Nov. 10, 2002. |
| Top 10 Software Advertisers |
| Company |
Impressions
(000) |
| Sony Corporation |
113,814 |
| PC Tools Pty Ltd. |
49,928 |
| Ask Jeeves, Inc. |
41,039 |
| Microsoft Corporation |
38,277 |
| Activision, Incorporated |
33,808 |
| Prevx Ltd |
26,220 |
| Rockstar Games |
14,556 |
| Symantec Corporation |
13,247 |
| Sonic Solutions |
12,919 |
| 2K Games |
12,615 | |
| Source: Nielsen//NetRatings |
|
Top Retail Goods & Services Advertisers |
| Company |
Impressions
(000) |
| General Motors Corporation |
525,077 |
| Toyota Motor Corporation |
282,571 |
| DaimlerChrysler Corporation |
197,474 |
| Ford Motor Company |
176,827 |
| Dr. Ing. h. c. F. Porshe AG |
114,479 |
| Honda Motor Co., Ltd. |
100,271 |
| Mitsubishi Motors Corporation |
91,354 |
| Nissan Motor Co. Ltd. |
90,225 |
| Hyundai Motor Company |
83,691 |
| CarsDirect.com, Inc. |
81,723 | |
|
Source: Nielsen//NetRatings AdRelevance
Week Ending November 13, 2005
US, Home and Work
Note: All online advertising data excludes house ads which are advertisements run on an advertiser's own web property.
Note: Nielsen//NetRatings AdRelevance reporting data reflects advertising activity served on pages accessible via the world wide web and not within AOL's proprietary service. |
