Published: December 27, 2005
Google Doesn't Top Portal/Net Services Lists
Yahoo! is most visited search engine for the week ending December 11, but AOL's Instant Messenger gets more action than Yahoo! Mail.
|
Top 10 Online Search Engines/Portals & Communities Destinations |
| Brand or Channel |
Unique Audience
(000) |
Active Reach
(%) |
Time Per Person (hh:mm:ss) |
| Yahoo! |
69,659 |
53.9 |
1:11:56 |
| MSN |
61,280 |
47.41 |
0:38:48 |
| Google |
56,150 |
43.44 |
0:20:27 |
| AOL |
49,643 |
38.41 |
2:09:05 |
| MySpace |
14,775 |
11.43 |
0:54:09 |
| Lycos Network |
9,360 |
7.24 |
0:04:49 |
| Ask Jeeves |
6,454 |
4.99 |
0:05:02 |
| Netscape |
6,407 |
4.96 |
0:17:31 |
| Blogger |
6,328 |
4.9 |
0:07:45 |
| AT&T |
4,579 |
3.54 |
0:29:33 | |
| Source: Nielsen//NetRatings |
| Top 10 Online Telecom/Internet Services Destinations |
| Brand or Channel |
Unique Audience
(000) |
Active Reach
(%) |
Time Per Person (hh:mm:ss) |
| AOL Instant Messenger |
36,780 |
28.46 |
1:14:27 |
| Yahoo! Mail |
32,464 |
25.14 |
0:44:47 |
| AOL Email |
24,273 |
18.78 |
0:59:31 |
| Microsoft Passport |
24,050 |
18.61 |
0:02:53 |
| MSN Hotmail |
19,972 |
15.45 |
0:28:41 |
| MSN Messenger Service |
16,316 |
12.62 |
0:35:31 |
| Yahoo! Address Book |
15,115 |
11.69 |
0:04:07 |
| Real |
14,944 |
11.56 |
0:22:28 |
| Yahoo! Messenger |
13,403 |
10.37 |
0:58:01 |
| AOL Screenname |
10,174 |
7.87 |
0:03:45 | |
| Source: Nielsen//NetRatings |
|
Week Ending December 11, 2005
US, Home and Work
Note: NetView traffic figures incorporate AOL Proprietary Channels and Internet Applications Tracking with regular web traffic data. This data CANNOT be trended against data prior to week ending Nov. 10, 2002. |
| Top 10 Health Advertisers |
| Company |
Impressions
(000) |
| Novartis AG |
190,594 |
| Pfizer, Inc. |
72,199 |
| TAP Pharmaceutical |
65,202 |
| Lilly ICOS |
54,587 |
| The Procter & Gamble Company |
50,607 |
| Curb Your Cravings, LLC. |
21,101 |
| AstraZeneca Pharmaceuticals LP |
20,752 |
| St. Jude Children's Research Hospital |
20,705 |
| eDiets.com, Inc. |
19,610 |
| PacifiCare Health Systems |
19,445 | |
| Source: Nielsen//NetRatings |
|
Top 10 Hardware and Electronics Advertisers |
| Company |
Impressions
(000) |
| Dell Computer Corportation |
594,520 |
| Toshiba Corporation |
159,984 |
| Samsung Electronics Co. Ltd. |
117,311 |
| Hewlett Packard Company |
63,125 |
| Intel Corporation |
25,407 |
| Matsushita Electric Industrial Co., Ltd. |
20,885 |
| Royal Philips Electronics |
18,305 |
| Sony Corportation |
17,913 |
| Echostar Communications Corporation |
17,463 |
| Bose Corporation |
17,016 | |
|
Source: Nielsen//NetRatings AdRelevance
Week Ending December 11, 2005
US, Home and Work
Note: All online advertising data excludes house ads which are advertisements run on an advertiser's own web property.
Note: Nielsen//NetRatings AdRelevance reporting data reflects advertising activity served on pages accessible via the World Wide Web and not within AOL's proprietary service. |
