What are your monthly impressions?
800 million monthly impressions.
How many unique visitors are there within your network in a given month?
60 million unique users.
How many sites are in your network?
300 sites.
What kind of targeting do you provide? How is this targeting achieved?
- In-banner video targeting: Tremor Network delivers in-banner video ad campaigns using contextual targeting technology. Based on the real-time HTML content of a page, Tremor determines the appropriate category and serves the most relevant ad. Additionally, our campaigns can utilize standard channel, geography, day part, browser type, operating system, and connection speed targeting.
- In-stream video targeting: Tremor Network provides advertisers with the unique ability to target pre-roll, mid-roll, and post-roll video ads in the same fashion that standard banner ads can be targeted. Because our technology can interpret information on the user level, we can deliver video ads using standard ad tags and utilize all of the above adserver targeting capabilities.
Do you accept all forms of rich media? How about video?
Tremor Network focuses exclusively on rich media and video ad formats.
What is a distinguishing feature of your network? Do you cater to a particular kind of audience or site (e.g., all sports content; the network focuses on moms; the key demographic seems to be Men 18-24)?
Tremor Network is unique in our approach to video and rich media advertising. We cater to a broad range of publishers in every content channel however we only represent the elite inventory on each of our partners’ sites. Our campaigns are delivered on the most visible and the most valuable real estate or streaming video content. While our creative formats lend themselves to brand advertisers we also produce strong results for clients that have direct response components.
Is there anything else you’d like to say about the network or about the online advertising industry in general (prognosis, needs for change, et cetera)?
Tremor Network is positioned to take advantage of the explosive growth in online video advertising (expected to see more than a 700% increase in the next 3 years). As viewing habits change and video budgets shift from Television to IP enabled devices, Tremor Network will continue to offer innovative ad formats and help to bring standards to the rapidly evolving space.
What is your website?
www.tremornetwork.com
Next: Undertone Networks

