What are your monthly impressions?
1,911,770,651.

How many unique visitors are there within your network in a given month?
152,505,880.

How many sites are in your network?
1,760.

What kind of targeting do you provide? How is this targeting achieved?

• Geographic - State, DMA, City, Country, Zip
• Pixel Tracking
• Technographic-- Domain, Browser type and version
• Day part
• Frequency Capping - Daily, Weekly, Monthly & User Session

Do you accept all forms of rich media? How about video?
Yes. Yes.

What is a distinguishing feature of your network? Do you cater to a particular kind of audience or site (e.g., all sports content; the network focuses on moms; the key demographic seems to be Men 18-24)?
What makes MaxOnline unique is that we put the onus back on our partners to help us make sure we are delivering on the advertisers' goals. We help our partners examine the performance of their inventory, and if need be, take steps to ensure that it's going to work for our clients. It's a hands-on, consultative approach that ultimately means stronger partnerships and better performance across the network. Signing partner sites is the easy part - making sure thy contribute quality inventory quarter over quarter is the difficult part, and it's in this area that Max excels.

We are able to reach all of the aforementioned demographics, plus more. With more than 1,700 sites in our network, we can offer a high degree of content targeting across multiple vertical markets and audience profiles.

Is there anything else you’d like to say about the network or about the online advertising industry in general (prognosis, needs for change, et cetera)?
With more and more publishers available to advertisers everyday, ad networks are becoming attractive as a one-stop shop for both branding and performance campaigns. By marrying analytics and technology with a large publisher base, performance (for advertisers) and revenue (for publishers) can be maximized. MaxOnline does this quite well-- we work with our publisher partners to maximize the value of their inventory, making sure it performs for our advertiser clients. By incorporating analytics into our network, we help our publishers create more valuable inventory - and earn more revenue by doing so. We then lay technology over the inventory that allows us not only to optimize campaigns, but create conversion building and remarketing programs for performance marketers. With 2 billion impressions served each month, we also present a cost-effective solution for branding advertisers. This is what all networks must do to thrive and survive, and MaxOnline continues to lead the way.

What is your website?
http://www.iac.com/

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