Despite Google's reputation, Yahoo! ranks as top search engine and Yahoo Mail grabs the top telecom/internet services site spot week ending March 19.
Weekly NetView and AdRelevance data from Nielsen//NetRatings.
|
Top 10 Online Search Engines/Portals & Communication Destinations |
| Brand or Channel |
Unique Audience
(000) |
Active Reach
(%) |
Time Per Person (hh:mm:ss) |
| Yahoo! |
73,074 |
55.85 |
1:08:08 |
| MSN |
64,958 |
49.65 |
0:36:24 |
| Google |
62,351 |
47.65 |
0:21:26 |
| AOL |
48,109 |
36.77 |
2:16:40 |
| MySpace |
19,623 |
15 |
0:54:34 |
| Ask Jeeves Network |
15,625 |
11.94 |
0:13:00 |
| Lycos Network |
8,148 |
6.23 |
0:04:57 |
| Blogger |
7,262 |
5.55 |
0:07:28 |
| Netscape |
6,637 |
5.07 |
0:12:29 |
| AT&T |
4,621 |
3.53 |
0:19:38 | |
| Source: Nielsen//NetRatings |
|
Top 10 Online Telecom/Internet Services Destinations |
| Brand or Channel |
Unique Audience
(000) |
Active Reach
(%) |
Time Per Person (hh:mm:ss) |
| Yahoo! Mail |
35,362 |
27.03 |
0:46:24 |
| AOL Instant Messenger |
33,230 |
25.4 |
1:10:57 |
| AOL Email |
24,247 |
18.53 |
1:06:48 |
| Microsoft Passport |
24,119 |
18.43 |
0:03:03 |
| AOL Sign Off |
22,715 |
17.36 |
0:09:03 |
| AOL Welcome Screen |
22,424 |
17.14 |
0:28:02 |
| MSN Hotmail |
20,445 |
15.63 |
0:27:33 |
| Real |
16,736 |
12.79 |
0:20:47 |
| Yahoo! Address Book |
15,553 |
11.89 |
0:04:32 |
| MSN Messenger Service |
15,531 |
11.87 |
0:32:49 | |
| Source: Nielsen//NetRatings |
|
Week Ending March 19, 2006
US, Home and Work
Note: NetView traffic figures incorporate AOL Proprietary Channels and Internet Applications Tracking with regular web traffic data. This data CANNOT be trended against data prior to week ending Nov. 10, 2002.
| Top 10 Business to Business Advertisers |
| Company |
Impressions
(000) |
| Colonize.com |
517,384 |
| Casale Media |
74,811 |
| American Express Company |
40,069 |
| Citrix Systems, Inc. |
39,489 |
| ProductTestPanel.com |
33,442 |
| CDW Computer Centers, Inc. |
27,159 |
| Dynamic Logic |
24,225 |
| VistaPrint.com |
21,436 |
| ExecutiveAgent.com |
21,090 |
| Verizon Communications, Inc. |
20,964 | |
| Source: Nielsen//NetRatings |
| Top 10 Public Services Advertisers |
| Company |
Impressions
(000) |
| Apollo Group, Inc. |
192,826 |
| Classes USA, Inc. |
140,101 |
| DeVry Inc. |
103,215 |
| United States Federal Government |
80,405 |
| Keiser College |
77,113 |
| American InterContinental University |
62,067 |
| AARP |
57,136 |
| Sylvan Learning Systems, Inc. |
46,435 |
| Monroe College |
27,748 |
| UnfilteredTV |
27,031 | |
|
Source: Nielsen//NetRatings AdRelevance
Week Ending March 19, 2006
US, Home and Work
Note: All online advertising data excludes house ads which are advertisements run on an advertiser's own web property.
Note: Nielsen//NetRatings AdRelevance reporting data reflects advertising activity served on pages accessible via the World Wide Web and not within AOL's proprietary service. |
