Leading online content provider InfoSearch Media recently upgraded ContentLogic 2.0, its best-in-class Web content optimization product, to include real-time marketing analytics. This enhancement provides customers with a more precise means of tracking results and measuring return on investment from their Web site content. As part of a technology partnership with Internet applications service provider Load.com, the enhanced ContentLogic 2.0 offering gives users a detailed analysis of Web site traffic, visitor behavior, e-commerce activity, search terms and search engine rank.
“Our customers are savvy, small to mid-size businesses who understand that the quality of their Web site content must be recognized, not only by the search engines, but by their customers as well,” said David Averill, general manager of ContentLogic. “By integrating real-time analytics into ContentLogic 2.0, we are able to offer our customers a more precise means of tracking results and measuring their ROI once traffic is delivered to their site from a search engine.”
ContentLogic 2.0 already offers businesses optimized content to garner organic rank in major search engines. With the new analytical features, ContentLogic 2.0 provides a seamless customer experience by displaying up-to-the-minute statistics at a glance and giving users detailed analytics broken down by search terms. Customers can track the results of their content as they increase their rankings in the four major engines – Yahoo, Google, MSN and Ask.com. ContentLogic clients can then accurately target specific demographics, improving Web site design and leveraging Web content for sales conversion and repeat business. The product is also capable of handling both enterprise-level and small-business marketing campaigns, allowing companies of any size to maximize their marketing efforts.
“We are excited to provide the analytical tools to help improve the overall user experience for ContentLogic’s growing customer base,” said Nick Jones, president of Load.com. “We believe that the ability to deliver real-time analytics with in-depth organic search reporting and pay-per-click data will only strengthen ContentLogic’s overall product offering.”
“In the dynamic industry of search engine optimization, firms must quickly respond to changes in search engine ranking algorithms and client needs,” added Averill. “The integration of Load’s analytics tool will enable ContentLogic to follow engine trends with accuracy and speed, resulting in heightened service and greater results for our customers.”
Customers can find more information about ContentLogic 2.0 featuring Load Web analytics at http://contentlogic.com, or by calling (800) 388-1680.
About InfoSearch Media
InfoSearch Media (http://www.infosearchmedia.com) is a leading provider of content based cost-effective search engine marketing services. InfoSearch Media maintains a network of over 200 professional writers that help businesses succeed on the web by implementing content-based solutions that simultaneously increase online search engine rankings and website sales performance. InfoSearch Media drives website performance through its two products: ContentLogic and ArticleInsider and our clients include Netflix, MatchNet, Pitney Bowes, and Price.com.
About Load
Based in Las Vegas, privately-held Load, LTD has established itself as a premier application service provider (ASP) of integrated web-based management tools to businesses, service providers and online communities. Load's suite of customizable products and services empowers businesses with the resources to enhance internal processes and improve marketing efforts, while enabling online communities to increase user interaction. For more information, please visit www.load.com.
Safe Harbor Statement
This release contains “forward-looking statements” that involve risks and uncertainties. Actual results may differ materially from expectations discussed in such forward-looking statements. Factors that might cause such differences include, but are not limited to the challenges of attracting new customers and maintaining existing customers and developing, deploying and delivering InfoSearch services; competition from existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain funds to repay new or outstanding indebtedness; the loss or decline in business from our key customers and other risks described from time to time in InfoSearch’s filings with the Securities and Exchange Commission. In particular, see InfoSearch’s recent quarterly and annual reports filed with the Securities and Exchange Commission, copies of which are available upon request from InfoSearch. InfoSearch does not assume any obligation to update the forward-looking information contained in this press release
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