From the ad:tech session "The Economics of Interactive: Part II M&A in Interactive Marketing" with Stephen DiMarco, Larry Phillips and Tolman Geffs.

2005 was a record year for M&A in the interactive marketing sector, as deal values surpassed 2000 levels. 2006 has started strong. At this discussion for senior executives, investors and decision makers, two leading M&A advisors to the interactive and technology markets will provide high-level insights on industry dynamics and strategies for selling your business. This session will explore timing and motivation, various types of buyers, marketing and valuation approaches, and the key factors for a successful transaction. Speakers will share industry metrics and trends and provide a context for owners and managers to evaluate the steps to selling a business, whether in three months or three years. Join us at this session and arm yourself with the tools you need to successfully maximize value in a dynamic market. 

Note: Our podcast theme was written by Derek K. Miller. Visit him online at penmachine.com.

GET THE PODCAST

• [RSS] Add the iMedia Podcast feed to your RSS aggregator and have the show delivered automatically (MP3)


• [MP3] Download the show (MP3)

Speaker(s): Stephen DiMarco, Compete, Inc.; Larry Phillips, Mooreland Partners; Tolman Geffs, The Jordan, Edmiston Group, Inc. (JEGI)

Format: 29:41, 10.3 MB, MP3