5 popular cloud technologies that once failed

5 popular cloud technologies that once failed

If you're ready to embrace shared technology, you have to do your homework. Here's a guide to help you choose the best option for your business.

Agencies under attack: How the middle man must evolve

Agencies under attack: How the middle man must evolve

Agencies have always faced competitive threats, but today's media landscape is perhaps the most challenging yet. Let's take a look at the greatest pressures and how embattled executives can adapt. 

7 emotions connecting brands and consumers

7 emotions connecting brands and consumers

If you aren't in touch with customer feelings, you're missing an important opportunity. Here are the brands striking that emotional chord.

5 brands that climbed out of reputation hell

5 brands that climbed out of reputation hell

Is your brand prepared to deal with a major crisis? Take a look at how these companies rebounded after falling hard from grace.

6 sexy Hollywood marketing lessons

6 sexy Hollywood marketing lessons

Kid, when it comes to creative marketing, there's a ton you can learn from Tinseltown. Here's how to give your campaign the Hollywood pizzazz.

8 reasons to love the ad industry right now

8 reasons to love the ad industry right now

No, you probably don't get to smoke cigarettes and drink martinis in the office all day, but it's still easy to make a case for working in advertising. Here's why the world of marketing still rocks.

How to choose social tools to fit your business

How to choose social tools to fit your business

Selecting the right social media management provider is essential to delivering measurable ROI. Here's what you should know before deciding.

9 inspiring ads that broke down stereotypes

9 inspiring ads that broke down stereotypes

Many brands are using advertising to combat antiquated perceptions. Here's a look at those innovative companies.

3 rebranding lessons from Miley Cyrus

3 rebranding lessons from Miley Cyrus

Take it from the princess of pop: Changing your image isn't easy. Here's what any brand can glean from this marketing wrecking ball.

Marketing skills they don't teach in school

Marketing skills they don't teach in school

Though you may have learned a lot in college, there are certain skills you only acquire after graduation. Here's what you must learn on the job.

The biggest moves in native advertising

The biggest moves in native advertising

Need to get up to speed on native? Here are the most important players and trends shaping the space.

2 key tactics for reaching Gen Z through online video

2 key tactics for reaching Gen Z through online video

As online video continues to explode and Generation Z nabs more market spend, you'll need to blend the two. Here's how.

6 ways to make meetings go faster

6 ways to make meetings go faster

Meetings are a necessary, time-sucking evil in our industry. Let's make them shorter. Here's how.

The 9 fastest ways to piss off online shoppers

The 9 fastest ways to piss off online shoppers

Are you making your customers furious? Here are the simple things you're doing that drive shoppers away from your site.

The worst deals in digital advertising

The worst deals in digital advertising

Certain advertising deals are terrible for both the buyer and seller. Here's a look at the lose-lose scenarios that still plague the marketing industry.

5 signs you should end your vendor relationship

5 signs you should end your vendor relationship

Ending a relationship is no fun, but a toxic media partnership might be sabotaging your business. Here's how to know if it's time to divorce your current provider.