2015 will be the year of...

2015 will be the year of...

Once again, it's time to explore what trends will define the coming year. Discover what some of the industry's top marketers anticipate in 2015.

The 10 most innovative emails of 2014

The 10 most innovative emails of 2014

Email marketers use all sorts of strategies to capture the attention of their recipients. Find out which ones were the best of the best this year.

The 10 best user-generated campaigns of 2014

The 10 best user-generated campaigns of 2014

User-generated content has quickly grown into a powerful marketing tool, but only the most unique ideas rise to the top. Here are the most remarkable UGC campaigns of 2014.

The hottest marketing jobs for 2015

The hottest marketing jobs for 2015

Wondering what lies in the future of your marketing career? Check out these jobs that we predict will be booming next year.

The best social media campaigns of 2014

The best social media campaigns of 2014

Social marketing has proven to be an innovative way for brands to connect with consumers, and this year has been no exception. Let's take a look at the top five.

iMedia Agency Award Winners 2014

iMedia Agency Award Winners 2014

iMedia presents its list of 2014 Agency Award winners. These agencies, honored at the iMedia Agency Summit, are the key drivers of industry innovation in areas such as social media, video, mobile, and more.

Top 10 most-watched video campaigns of 2014

Top 10 most-watched video campaigns of 2014

Branded video is well established as an important component of any brand's advertising strategy. Take a look at this year's most-viewed.

10 great gift ideas for the marketers in your life

10 great gift ideas for the marketers in your life

If you're going to spend money on holiday presents for colleagues, why not be memorable? Kick off your gift brainstorm with this guide, and add a few of the items to your own wish list.

10 epic marketing fails of 2014

10 epic marketing fails of 2014

It's hard to say no to a little Schadenfreude. Which is why we dare you not to click on this year's epic marketing fails. Seriously. We double dare you.

5 new consumer behaviors that scare marketers -- but shouldn't

5 new consumer behaviors that scare marketers -- but shouldn't

If you think these new consumer behaviors will derail your marketing efforts, you're wrong. Consider the opportunities these changing tendencies present.

6 marketing lessons from killer Kickstarter campaigns

6 marketing lessons from killer Kickstarter campaigns

Kickstarter is not only a source of crowdfunding dollars, but it's also a hotbed of marketing expertise. Take a look at the best campaigns and the business lessons they offer.

10 words that defined marketing in 2014

10 words that defined marketing in 2014

The words we use in this industry, at any given time, are a useful way to look back at the trends during that period. So what words were on the tips of our tongues this past year?

The 5 most dangerous job titles in marketing

The 5 most dangerous job titles in marketing

Some marketers' titles are working against their job security. Let's look at the ones that might seem expendable in the eyes of executives who are being pressed to make hard cuts.

6 surprising marketing lessons from Taylor Swift

6 surprising marketing lessons from Taylor Swift

Haters gonna hate, hate, hate, but it's hard to deny the brand power behind this performer's latest album push. These unexpected takeaways will inspire the way you present brands to your audiences.

The best mobile campaigns of 2014

The best mobile campaigns of 2014

In the ever-changing landscape of mobile, this year brought many new and innovative strategies. Check out these companies that went above and beyond.

Moms in marketing: Making it work

Moms in marketing: Making it work

Take a good look at the biggest challenges our industry moms are facing, as well as the emerging opportunities that allow them to shine on the job and still be home for bath time.