Roy directs the Western U.S. sales efforts in the Media & Entertainment vertical for Kaltura, the world’s first and only Open Source Online Video Platform. The Kaltura platform engages hundreds of millions of viewers by providing media companies with advanced video management, publishing, and monetization tools that simplify their video operations.
Prior to Kaltura, Roy was VP of Sales at TechPath, a services integrator focused on the Media & Entertainment industry. TechPath is expert in "Media Process Automation" - integrated, enterprise-wide software solutions for managing secure, intelligent and streamlined media-related workflows.
Prior to TechPath, Roy was VP of Media Networks for Bulzi Media, a firm that developed the world's first Addressable Audience Platform. It is the only ad platform which enables marketers to reach consumers when they are in their home or on-the-go while exposed to ads on every digital screen… connected TV, mobile, desktop, and out of home (OOH). Bulzi ad servers leverage detailed consumer attributes and profiles to realize efficient, targeted ad serving without handling personally identifiable information.
He co-founded AdtekMedia, Inc. in 2005, then built "PumpTop TV", the world's largest digital media network at gas pumps. He created a unique, engaging programming format that became the standard in the industry, delivering news and advertising onscreen simultaneously.
Roy is on the Board of the Orange County Youth Sports Foundation, which raises money for local youth sports programs and awards college tuition scholarships to local student-athletes.
Single, lives in Orange County, CA.
Actionable Marketing Strategies for Emerging Digital Platforms