Dr. Augustine Fou is SVP, digital strategist for MRM Worldwide. Augustine brings more than 12 years of experience in internet strategy consulting, client service, multi-channel marketing programs and technology product development.

In 2001, he developed the first-ever consumer sweepstakes for Dr. Pepper to utilize virtual Visa numbers and instantly award cash prizes to winners online. In 2002, for Pepsi, Augustine led the deployment of the first-ever teen-targeted marketing campaign to send ringtones directly into winners’ cellphones as digital prizes. He continues to deliver to clients innovative applications of technology to make consumer marketing programs more effective and measurable and to deliver new levels of insights and detailed data that support business decisions and strategy. Augustine joined MRM in November 2007.