One of my colleagues here gave me a recommendation calling me “darn near legendary in digital marketing.” I don’t know if that’s true, but I do think of myself as a marketing mastermind and agent of change in digital media.
I combine technical know-how with creative thinking and a talent for building and leading teams for digital marketing programs and integrated digital campaigns. A growth hacker, I specialize in acquisition, digital, mobile, search engine optimization, traditional marketing, branding strategy and execution.
One of my superpowers is seeing into the future where brands, technology and media intersect, and manipulating the present to get there seamlessly.
I led global marketing and a $40MM budget for search engine company Ask.com, oversaw digital strategy for consumer leader Amazon Advertising, increased online leads 317% for the financial arm of American Express, and set up a digital marketing efforts with mobile and video networks and marketing automation for a startup in the skilled gaming world.
In between, I take on think-tank-style consulting and advisory projects, and help clients navigate the constantly changing world of digital branding.
I run P&L, implement integrated campaigns, automate marketing, and manage teams and agency partners. I speak and write on the future of digital, mobile advertising, and social channels. I do my best work with startups, early stage and fast-growth companies where big ideas and talented people create great results.
Delighting Customers at Every Touchpoint
The Future of Data-Driven Creativity
Media Re-Defined -- What Clients Want
Shift Happens: Math Men + Mad Men
Digital Marketing to Moms
Exposing the Hype
It’s a Two-Way Street!
Turning Advertising into Content
Connecting the Marketing Community
Marketing & Media Mash-Up: Managing Uncertainty & Change
Collaborate or Die!
Life on the Edge