Christina joined LinkedIn in March 2011 to lead the research and insights strategy for EMEA.
Prior to LinkedIn, Christina worked for Dynamic Logic/Millward Brown for nearly 8 years, hold various marketing and business development positions including Global Director of Marketing, based in New York City, and Director of Digital Measurement for Europe, based in London. Goodman began her career in public relations and politics in Washington, D.C. In 1999, she joined the marketing communications department of The Wall Street Journal as a research analyst in New York City.
She received a Bachelor of Science in Marketing from The University of Mississippi and is currently based in London. She is a member of the IAB UK and European Research Council and has been published in AdMap, NMA and iMedia.
Agency Summit '08: St. Albans, UK
Debating the 'I' in Marketing 'ROI'