Mark Naples is partner for WIT Strategy. WIT Strategy is a strategic communications consultancy serving clients who do business on the web in the U.S., Europe, and Latin America. WIT Strategy helps these organizations identify and leverage marketplace opportunities, developing and executing strategies that enable them to meet their sales and marketing and/or corporate public affairs objectives in the most cost-effective manner. 

Formerly the vice president of marketing, investor relations, and privacy officer for 24/7 Real Media (NASDAQ:TFSM), Naples' experience in media, marketing, and public affairs with firms such as Ogilvy & Mather and Kearns & West has ranged from lobbying for the "Baby Bells" as part of the Telecom Reform Act of 1994 to the summer 1996 re-launch of AOL.com and the successful repositioning of three different, mature web companies in 2004 and 2005.  Each company saw its revenue rise more than 150 percent as a result of WIT Strategy's repositioning efforts.  Naples has a B.A. degree in Religion from Haverford College and is a biweekly contributor to iMedia Connection. 
 

 

 

Summits Attended

iMedia Agency Summit

The Future of Data-Driven Creativity

iMedia Agency Summit

Media Re-Defined -- What Clients Want

iMedia Breakthrough Summit

The Next Wave of Digital Marketing

iMedia Brand Summit

Brands as Content Creators

iMedia Agency Summit

Shift Happens: Math Men + Mad Men

iMedia Other Summit

TV Everywhere: The New Video Era

iMedia Brand Summit

The Moments of Truth

iMedia Breakthrough Summit

Keeping Pace with the Mobile Consumer

iMedia Brand Summit

Iconic Branding

iMedia Breakthrough Summit

Paving the Road for Innovation

iMedia Brand Summit

Digital Marketing at Scale: Going Big in 2012

iMedia Agency Summit

Navigating Digital's Ever-Evolving Future

iMedia Breakthrough Summit

Engaging Customers with Authority

iMedia Brand Summit

Corporate Storytelling Beyond Advertising

iMedia Agency Summit

Strategic Digital Insights and Networking for the Agency Executive & Partner

iMedia Breakthrough Summit

Where the future of media and advertising intersects!

iMedia Brand Summit

The Marketplace for Ideas & Business

iMedia Agency Summit

Strategic Digital Insights and Networking for the Agency Executive & Partner

iMedia Breakthrough Summit

Where the Future of Media and Advertising Intersects

iMedia Brand Summit

Where Top Brand Marketers And Partners Get Business Done

iMedia Agency Summit

Niche is the New Black: The Future of Targeting and Reach

iMedia Breakthrough Summit

Your Mission: Innovate Beyond Traditional Search & Display!

iMedia Other Summit

The Bottom Line for Digital in Financial Marketing

iMedia Brand Summit

Collaborate With Your Digital Marketing Peers

iMedia Agency Summit

Insight & Collaboration More Vital Now Than Ever!

iMedia Breakthrough Summit

Innovation, Disruption, Opportunity

iMedia Brand Summit

Bottom Line or Flat Line

iMedia Agency Summit

Proof of Digital Ad Success

iMedia Brand Summit

Exposing the Hype

iMedia Agency Summit

It’s a Two-Way Street!

iMedia Brand Summit

Turning Advertising into Content

iMedia Agency Summit

Connecting the Marketing Community

iMedia Brand Summit

Marketing & Media Mash-Up: Managing Uncertainty & Change

iMedia Agency Summit

Collaborate or Die!

iMedia Brand Summit

The Art of Digital Conversation

iMedia Other Summit

Presented by iMedia & JumpStart Automotive

iMedia Other Summit

Presented by iMedia & JumpStart Automotive

iMedia Brand Summit

Bonita Springs, Florida

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