Greg Shove is the founder and CEO of Halogen Media Group, an authentic media company that develops social and content-based marketing solutions for brands.

Prior to founding Halogen Media, Greg was an active private and public company investor, with a focus on consumer segments. He was also the co-founder of 2Market, a Silicon Valley start-up that pioneered the development of interactive shopping - and that was acquired by America Online in 1995.

Before 2Market, Greg held positions at Digital Equipment Corp and Sun Microsystems. He graduated as a Sloan Fellow from Stanford University, Graduate School of Business in 1993, and holds a BA in Economics from the University of Western Ontario.