As the Managing Director of AMP Agency's New York City office (www.ampagency.com), Matt oversees the development of "Insights inspired. Results driven." integrated marketing programs for a range of Fortune 500 brands.‘Insights inspired’ summarizes our belief that getting inside the consumer’s head is the only way to uncover the invaluable knowledge that fuels our strategic thinking, drives our creative process and informs our media recommendations. ‘Results driven’ speaks to our constant desire to show our clients the measurable fruits of their marketing dollars.
Matt has broad marketing experience spanning roles in business development, planning and program execution for clients such as John Hancock, Staples, TJX, Hasbro and the Food Bank For New York City. He began his marketing career with an internship at AMP Agency while a student at Boston University, and remains connected with his alma mater as a guest lecturer at Boston University's School of Management and College of Communication.
Keeping Pace with the Mobile Consumer